Monday, 18 October 2010









One his later things that I found out the back story of how he hand landed the job, was paid it and how it was designed... the Orange paint advert!!!

http://www.youtube.com/watch?v=mILY4hHQIOg

Saturday, 16 October 2010

I remember when I designed this font, it was around the time my tutor was bringing in his friends from the industry but specifically Johnny Hardstaff.

He still takes the piss outta me for the fact I was amazed at the size of his sketchbooks on the projection, me being blonde for a min they were only A3 but projected larger but I was just fascinated at the pure and clear development he had with any of his designs... he could've handed that sketchbook over for anyone to created anything exactly as he wanted and not even have them ask a question!

Friday, 15 October 2010





I was thinking about what I got into centrals st martins for and it was this piece... I still love this as well!!

Its an illegible font that represents all the characters of the alphabet and the numbers 0-9, this is meant specifically for an aesthetic title font and it was created on the basis that each character has inside and outside contours that is almost held by invisible bolts like sheet metal on plane and these are what important because of the influence that we were given to use was based on RAF aeroplanes etc that is at the Cosford Museum, Cosford just outside of Birmingham...

maybe not the best explanation but in my interview it came across to them, Andrea, Andrea and Douglas!
I still think its the coolest that they teach me now too and they still remember this too, I was so scared that day and I just wanted this so bad....